Uber has become hugely popular in India, with some 450,000 drivers around the country. Like in Canada, auto insurance and relations with drivers have been sticking points for the ride-sharing giant. Now, Uber is making a PR masterstroke by offering free car insurance to its Indian drivers.
The coverage will protect the 450,000 drivers for death, disability or hospitalisation, the company confirmed.
Uber has been plagued by legal troubles with drivers, who are increasingly demanding more rights as employees. This has typically led to large concessions being made to prevent that from happening. Uber know full employee status would lead to benefits such as vehicle repairs.
While Indians are now receiving free auto insurance, it is unlikely Uber will explore similar actions in other countries. Canadians drivers are probably not going to be covered by the company any time soon.